Efinancial Takes Strides to Educate Consumers with New Addition to Their Life Insurance E-Learning Center

Bellevue, Wash. (PRWEB) April 25, 2012

Efinancial, a widely respected online life insurance brokerage, proudly announces the latest addition to their online consumer education library. Entitled “10 Simple Ways to Get Lower Life Insurance Premiums” the educational tool provides an insider’s look at some of the industry’s little known secrets about saving on life insurance.

Founded more than 10 years ago in Bellevue, Washington, Efinancial is an industry leader in online life insurance sales and customer support. Offering award-winning licensed agent support, side-by-side comparisons of top-rated life insurance policies and access to plethora of tools and resources, Efinancial is the undisputed online brokerage of choice. Today, more consumers than ever before are turning to Efinancial for all of their life insurance needs.

“10 Simple Ways to Get Lower Life Insurance Premiums” is the latest piece to be introduced into the Efinancial E-Learning Center. The article provides an in-depth, easy-to-understand series of tips for the modern consumer. From leveraging online life insurance search engines, to purchasing coverage at an early age, the patched is intend to equip readers with the information they demand to secure superior coverage at a competitive rate.

“At Efinancial we’re working hard to provide our customers with the resources and tools they need to make sound decisions about life insurance coverage,” said Michael Rowell, Founder and CEO of Efinancial. “Adding more educational resources to our ever-expanding E-Learning Center is helping us connect with and engage the very customers that have made Efinancial what it is today.”

The entire Efinancial team is committed to providing unrivaled customer care and complete transparency when it comes to buying online life insurance. They are in the constant pursuit of new and innovative ways to educate and empower the customers they serve. From Life Insurance Calculators to the robust E-Learning Center, to the Efinancial Life Insurance Blog; they are continuing this effort each and every day. With each new educational resource they hope to make life insurance easy to understand and easily accessible for people everywhere.
After recently celebrating 10 years serving the online life insurance industry, the Efinancial family is preparing for a bright future. With plans to continue publishing educational documents and resources, Efinancial is sure to remain at the forefront of the industry for years to come. Watch for more announcements in the come months, as they keep to pursuing and empower their growing customer base.

ABOUT EFINANCIAL
Headquartered in Bellevue, Washington, Efinancial is a leading provider of online life insurance nationwide. Efinancial monitors top-rated insurance companies providing competitive rates, to give their customers the ability to shop and compare prices from the comfort of their home or office. To learn more about Efinancial, as well as the products and services they provide, visit http://www.efinancial.com or call 1-866-765-4296.

©Copyright 1997-

, Vocus PRW Holdings, LLC. Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.

Total Beauty Media Group Launches First Live Streaming Show Engaging Consumers with Beauty Brands and Editorial Experts

Santa Monica, Calif. (PRWEB) February 13, 2012

Total Beauty Media Group, the leading digital publisher of holistic beauty and health content, today unveiled Total Beauty LIVE, a new immersive platform for brands to leverage the Total Beauty community to seed product sampling, engage in consumer conversation, and ultimately help create brand advocates.

The premiere video broadcast and live chat will air tomorrow on both TotalBeautyLive.com and Total Beauty’s Facebook page. Consumers will also be able to join the conversation via Twitter. Total Beauty’s Dawn Davis will walk participants through product demonstrations with a leading makeup artist from NYX Cosmetics, while taking questions from the audience.

Total Beauty LIVE serves as a hybrid research platform and product seeding experience for brands. The new platform is also a springboard for real-time engagement with consumers. Brands can tap a cross-section of the Total Beauty Community to receive premium product samples prior to the broadcast. These preselected consumers receive a special invitation to join the public live chat, ask the expert questions, provide feedback on the product, and converse with the entire audience.

“With thousands of new products entering the beauty market each year, consumers are looking for ways to try new products, to find out what will work for them. Through our searched, we’ve larn that women spend more than 20 minutes researching online for their shopping trips. Our community has going a great sharing set, and we wanted to provide a better way for consumers to engage directly with brands,” explains Emrah Kovacoglu, CEO of Total Beauty Media Group. “Total Beauty LIVE will be the first platform that blends product sampling with social interactive media and provide high-touch product engagement for both consumers and brands alike.”

In the past four years, brands like Neutrogena, Wella, and Lancôme have leveraged the Total Beauty Community for sampling and brand advocate programs. Total Beauty LIVE extending the platform by offering real-time engagement with brand advocates, as well as a permanent repository for other community members to view, learn, and gain insight on the product. NYX Cosmetics will be the first brand to take advantage of the new platform, which will premiere live from Fashion Week.

“Our vision at NYX is to give women products that are both on-trend and accessible. We want women to know that they can find quality products at reasonable prices to create amazing day and night looks,” said Tonie Shin, VP of Marketing for NYX Cosmetics. “Total Beauty Media Group is the ideal partner to help us reach and educate millions of women that beauty can be simple, effective, and affordable.”

To view and participate virtually, visit TotalBeautyLive.com and Facebook.com/TotalBeauty on Tuesday, February 14 at 1:15 p.m. EST/ 10:15 a.m. PST, or catch the comments on Twitter with #TotalBeautyLive. After the live event, an edited version of the show will be available for viewing on the site and on Facebook.

About Total Beauty Media Group
Founded in 2007, Total Beauty Media Group operates TotalBeauty.com, home of the largest database of independent, unbiased beauty product reviews for women. TotalBeauty.com features hundreds of thousands of user-generated reexamined, spanning more than 45,000 products, including most known prestige, mass-market, salon, and spa products. In addition, the site publishes daily editorial coverage of beauty news and trends, including TotalBeauty.com TV, an immense library of beauty how-to videos.

Total Beauty Media Group’s portfolio of digital beauty, health, and lifestyle media properties include: TotalBeauty.com, BeautyRiot.com, LimeLife.com, and ModernMan.com. Total Beauty Media Group is backed by USVP and Wallington Investments and based in Santa Monica, Calif. For more information about Total Beauty Media Group, visit TotalBeautyMedia.com.

###

©Copyright 1997-

, Vocus PRW Holdings, LLC. Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.

Related Shopping Press Releases

ShopSavvy Partners With Grocery Server to Deliver Hyper-Relevant Deals to Mobile Consumers

When a ShopSavvy user scans a grocery item, linked deals, coupons and in-store specials will be exhibited.

Dallas, TX and Ann Arbor, MI (PRWEB) August 01, 2011

ShopSavvy, the starring mobile shopping assistant, today announced that it has teamed with Grocery Server, the leading grocery deal comparison search engine, to deliver hyper-relevant grocery deals, coupons and incentives to ShopSavvy’s more than 11 million users. The unique Grocery Server deals content will be incorporated into ShopSavvy in the coming weeks.

Once launched, ShopSavvy users who scan grocery products will not only be able to compare prices on an item, but will also see current coupons and deals available on that item or similar items at nearby grocery stores as they shop. This enables consumers to make the best purchase decisions possible and save money on their grocery bill. U.S. consumers pass up more than $ 200 billion in grocery savings annually simply because they aren’t aware of deals and coupons and don’t have clock to look for them, according to an analysis by Grocery Server.

“ShopSavvy is the leading shopping assistant for iPhone and Android, and our users are saving every day on consumer electronics, DVDs, books, video games, toys and other retail categories,” said John Boyd, co-founder and vice president of business development for ShopSavvy. “This partnership extends our leadership to the grocery category, where our shoppers are demanding better information on grocery products and new opportunities to save using the latest technology. This is only the beginning of what we have planned for grocery, which we think is a category poised for savings and opportunity over the coming five years. ”

“ShopSavvy has changed the way users shop and is the instinctive partner for Grocery Server to acquaint its grocery-deal-finding technology to wandering consumers,” stated Corbin de Rubertis, co-founder and CEO of Grocery Server. “Grocery Server is capable to contribute our extended database of local grocery deals, aggregating coupons and in-store specials at more than 200 chains countrywide, to aid ShopSavvy expand its coverage of this category and furnish users instant access to savings on the shopping trip they do most ofttimes — to the grocery store.”

ShopSavvy provides users with prices, reviews and other information on millions of products from tens of thousands of retailers worldwide. Grocery is expected to be a major focus in the months and years ahead, as ShopSavvy adds product and inventory data from supermarkets, grocery stores, convenience stores and other food and beverage retailers.

ShopSavvy’s engrossing in delivering product information to users broadening beyond pricing and deals. In March, ShopSavvy teamed with Salinas, Calif.-based Top 10 Produce LLC to deliver local grower profiles to users who glassed strawberries marketed under the Locale brand.

About Grocery Server

Founded by a team of retail, marketing and technology veterans from Qponix LLC and MyGroceryDeals.com, Grocery Server provides technology solutions for consumer brands, retailers and publishers. The Grocery Server website, http://www.groceryserver.com, demonstrates the powerful shopping and search engine that matches items on a grocery list with all available local grocery sales. Grocery Server also provides whiten label products that enable publishers, retailers and brands to containing grocery covering-finders, shopping listing, planning tools, brand advertising and more for their ain Web, mobile and social sites. Grocery Server and its online tools can save shoppers hundreds – still thousands of dollars annually – and are incredibly easy to use. Learn more at http://www.facebook.com/groceryserver.    

About ShopSavvy

ShopSavvy is the leading mobile shopping assistant, with more than 20 million downloads and 11 million current unique users. ShopSavvy empowers smartphone users to quickly and seamlessly locate, research and buy products at the point of sale. When users scan a barcode or input a product name, they discover where the item is sold locally and online, where it’s in stock and at what price. ShopSavvy aggregates product data, deals, ratings and reviews from retailers, partners and its own users to provide the most comprehensive source of information and advice for mobile shoppers anywhere. For advertisers, ShopSavvy delivers “hyper-relevant” deals, promotions, warranty offers, and other UPC/GPS-targeted content to consumers. For more information, visit http://shopsavvy.mobi.

###

Attachments

©Copyright 1997-

, Vocus PRW Holdings, LLC. Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.

ShopSavvy Teams with Groupon to Stream Targeted Deals to Mobile Consumers

ShopSavvy is teaming with Groupon to present hyper-relevant deals to ShopSavvy’s 10+ million users.

Dallas, TX (Vocus/PRWEB) February 23, 2011

ShopSavvy, the personal shopping companion for smartphone users, announced that is has partnered with leading daily deal site Groupon to deliver unbeatable offers to ShopSavvy users. Local Groupon offers will be delivered via ShopSavvy’s Deals tab, a Twitter-like stream of offers, promotions and coupons.

ShopSavvy delivered highly targeted offers and advertising to mobile shoppers based on location and user interest. ShopSavvy’s industry-leading back-end technology, PriceNark IV, coupled with the AdOns delivery system, enable “hyper relevant” offers that produce higher conversions and efficacy for offers and promotions.

“ShopSavvy plans to enhance Groupon’s value for our users by sending them only the deals we know they will be interested in, based on their shopping history, location and preferences,” said Alexander Muse, co-founder of ShopSavvy.

“We are pleased to be partnering with ShopSavvy, one of the starring mobile shopping platforms,” said Mihir Shah, VP/GM, Mobile of Groupon. “This partnership brings exciting opportunities for mobile shoppers looking for offers relevant to their buying interesting.”

ShopSavvy Deals leverages a shopper’s location, shopping history, wishlists, user ratings and social graph data to deliver “hyper relevant” offers. Initially, Groupon offers on the ShopSavvy Deals stream will be targeted by geography, with more specific targeting for individual users in the coming months. The Deals tab debuted on the iPhone in November and on Android last month.

About Groupon

Groupon, launched in November 2008 in Chicago, features a daily deal on the best stuff to do, eat, see and buy in more than 500 markets around the world. Groupon uses collective buying power to offer unbeatable prices and provide a win-win for businesses and consumers, delivering more than 650 daily deals globally. For more information, visit http://www.groupon.com. To learn more on how to become a featured business on Groupon, visit http://www.grouponworks.com.

About ShopSavvy

ShopSavvy is a personal shopping companion for smartphone users. The application enables consumers to scan the UPC, EAN or QR barcodes of products they want to buy and do immediate, in-store price comparisons with local and online retailers. ShopSavvy has emerged as one of the most celebrated and widely embraced shopping apps for Android, the iPhone, Nokia and Windows smartphones, with more than 10 million users performing millions of scans monthly. ShopSavvy’s price comparison engine includes up-to-date pricing and inventory information on more than 20 million products. Product data comes from retailers as well as Wikipedia-titling crowdsourcing from ShopSavvy users, who tin add their own deals, discoveries, ratings and reviews to the database. For advertisers, ShopSavvy now offers AdOns® — highly targeting advertising, coupons, warranty offers, and promotions at the point of highest purchase intent, when users are standing in a retail store with a potential purchase in hand. AdOns combine location- and product-specific data to deliver precise marketing content to users. For more information about ShopSavvy Inc., visit http://shopsavvy.mobi.

Contact:    
Scott Baradell    
(972) 235-3439        

###

Attachments

©Copyright 1997-

, Vocus PRW Holdings, LLC. Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.